Lowongan Kerja Product Marketing Specialist - New Product Initiative di Populix

Posisi Product Marketing Specialist - New Product Initiative
Tanggal 30 Juni 2025
Penutupan 30 Juli 2025
Perusahaan Populix
Kota Jakarta Barat | ID
Tipe Kerja Full Time

Deskripsi Pekerjaan:

Info Terbaru Seputar Pekerjaan dari Perusahaan Populix sebagai posisi Product Marketing Specialist - New Product Initiative. Jika Lowongan Kerja Product Marketing Specialist - New Product Initiative di Jakarta Barat ini sesuai dengan kriteria anda silahkan langsung mengirimkan lamaran / CV Terbaru anda melalui situs loker terkini dan terupdate Lokerindo.ID.

Setiap pekerjaan mungkin tidaklah mudah untuk dilamar, karena sebagai kandidat baru / calon pegawai harus memenuhi beberapa kualifikasi dan persyaratan sesuai dengan kriteria yang dicari dari Perusahaan tersebut. Semoga info karir dari Populix sebagai posisi Product Marketing Specialist - New Product Initiative dibawah ini sesuai dengan Kualifikasi anda.

About us:  

Populix is a consumer insights platform that helps businesses connect with its database of respondents and provides them with insights to understand the preferences of Indonesian consumers better. Populix has a pool of over 550,000 diverse, readily accessible, and highly-qualified respondents across Indonesia. Its products range from intensive research studies to simple surveys and can be arranged on a project or subscription basis. Focusing on Indonesian consumers being super sticky to their phones, Populix facilitates a diverse range of data collection methods via its mobile app. 

About the Role

We're seeking a dynamic Product Marketing Specialist to lead the go-to-market strategy for an exciting new product at Populix. This role involves launching an innovative solution that leverages cutting-edge AI technology and our extensive data capabilities to transform how businesses conduct research and gather insights.

Key Responsibilities:
  1. Product Positioning & Messaging
    • Develop compelling product positioning that differentiates our new solution in the market research and insights space
    • Create clear value propositions highlighting unique technological capabilities and data advantages
    • Craft messaging frameworks that resonate with various customer segments including researchers, analysts, and business decision-makers
  2. Go-to-Market Strategy
    • Design and execute comprehensive launch strategies for new features and product updates
    • Create detailed customer journey maps and identify key touchpoints for product adoption
  3. Market Research & Competitive Analysis
    • Conduct ongoing competitive analysis of research tools, data platforms, and emerging technologies in the insights space
    • Gather and analyze customer feedback, usage patterns, and market trends to inform product development and positioning
    • Monitor industry developments in technology, market research, and data analytics sectors
  4. Cross-functional Collaboration
    • Partner closely with product, engineering, and data science teams to understand technical capabilities and translate them into market-friendly benefits
    • Work with customer success teams to develop retention strategies and expansion opportunities
Requirements:
  1. Education & Experience
    • Bachelor's degree in Marketing, Business, Communications, or related field
    • 2-3 years of product marketing experience, preferably in SaaS, AI/ML, or market research industries
    • Proven track record of successfully launching and marketing technology products
  2. Technical Skills
    • Strong understanding of AI/ML concepts and their practical applications in business
    • Experience with market research methodologies and data analysis tools
    • Proficiency in marketing automation platforms, CRM systems, and analytics tools
    • Excellent data visualization and presentation skills
  3. Core Competencies
    • Exceptional written and verbal communication skills with ability to explain complex technical concepts to diverse audiences
    • Strategic thinking with strong analytical and problem-solving abilities
    • Experience in competitive analysis and market positioning
    • Project management skills with ability to handle multiple initiatives simultaneously
    • Creative mindset with attention to detail and results-oriented approach

Info Pekerjaan:

  • Perusahaan: Populix
  • Posisi: Product Marketing Specialist - New Product Initiative
  • Lokasi Kerja: Jakarta Barat
  • Negara: ID

Cara Mengirimkan Lamaran:

Setelah membaca dan mengetahui kriteria serta kebutuhan minimum kualifikasi yang telah dijelaskan dari info pekerjaan Product Marketing Specialist - New Product Initiative di kantor Jakarta Barat di atas, segera lengkapi berkas lamaran kerja seperti surat lamaran kerja, CV, FC ijazah, transkrip, dan pelengkap lainnya seperti yang telah dijelaskan di atas. Kirim melalui link Halaman Selanjutnya di bawah ini.

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