| Posisi | Merchant Marketing Associate - CRM & Acquisition Data |
| Tanggal | 02 Juli 2025 |
| Penutupan | 01 Agustus 2025 |
| Perusahaan | Gojek |
| Kota | Jakarta | ID |
| Tipe Kerja | Full Time |
Info Terbaru Seputar Pekerjaan dari Perusahaan Gojek sebagai posisi Merchant Marketing Associate - CRM & Acquisition Data. Jika Lowongan Kerja Merchant Marketing Associate - CRM & Acquisition Data di Jakarta ini sesuai dengan kriteria anda silahkan langsung mengirimkan lamaran / CV Terbaru anda melalui situs loker terkini dan terupdate Lokerindo.ID.
Setiap pekerjaan mungkin tidaklah mudah untuk dilamar, karena sebagai kandidat baru / calon pegawai harus memenuhi beberapa kualifikasi dan persyaratan sesuai dengan kriteria yang dicari dari Perusahaan tersebut. Semoga info karir dari Gojek sebagai posisi Merchant Marketing Associate - CRM & Acquisition Data dibawah ini sesuai dengan Kualifikasi anda.
About the Role
The Merchant Marketing Associate, CRM & Acquisition Data will play a pivotal role in driving data-informed marketing strategies to accelerate GoFood's growth. This role is responsible for developing and managing analytics dashboards, delivering actionable insights, and optimizing marketing performance across key initiatives. The ideal candidate will analyze merchant adoption of core GoFood features—such as promotions and ads—evaluate campaign effectiveness, and assess cost efficiency to guide smarter marketing decisions.
A core focus of this role is optimizing sales and CRM efforts to ensure cost-effective strategies for converting merchants to participate in promotional and advertising programs. By leveraging strong analytical skills, this role will contribute to refining business strategies, improving merchant conversion rates, and identifying untapped growth opportunities.
This position will collaborate closely with cross-functional teams—including marketing, product, and business units—to ensure alignment between analytics efforts and broader company objectives. It is ideally suited for a highly analytical, results-driven professional with a passion for transforming complex data into strategic insights.
About the Team
The Marketing Analytics team is a vital part of the GoFood Marketing division, based in Jakarta. This team collaborates closely with CRM, Product Marketing, Sales, and Merchant Growth teams to provide data-driven insights that enhance marketing performance, optimize campaign effectiveness, and drive business growth. By leveraging analytics, the team ensures that marketing efforts are strategic, cost-efficient, and impactful.
Our mission is to transform data into actionable insights, enabling the marketing team to make informed decisions that improve merchant engagement, campaign ROI, and merchant acquisition. A key focus is optimizing outreach campaigns, including WhatsApp and Telesales, to convert unmanaged merchants into active participants in promos and ads while maximizing cost efficiency.
As a data-centric team, we continuously refine our methodologies, utilizing advanced analytics, predictive modeling, and segmentation strategies to enhance marketing outcomes. We play a crucial role in measuring performance, tracking key marketing KPIs, and identifying opportunities for efficiency and growth.
At GoFood Marketing Analytics, we believe that data is the foundation of innovation. We foster a culture of continuous learning, collaboration, and problem-solving, empowering our team members to push boundaries and drive measurable impact. Through data, we aim to elevate GoFood's marketing strategies and solidify its position as a market leader.
About GoTo Group
GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress' by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia's vast consumer household.
About Gojek
Gojek is Southeast Asia's leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.
About GoTo Financial
GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.
GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.
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